MÁDARA comes from Latvia, a small country in Northern Europe, in the Baltic region, which has managed to preserve many unblemished and wild places, as well as a diversity of flowers and grasses. Northern summers are much shorter and harsher and therefore plants are forced to concentrate all of their energy on the short blossoming period to attract bees and continue their living process during the next summer. As a result, at the moment of their collection, the blossoms and herbs, which have grown in these latitudes, are especially rich with active substances and extracts that are used in the production of MÁDARA cosmetics. They are powerful and effective.

Philosophy

MÁDARA's perception of beauty is enshrined in their motto - deeper than skin. It means beauty that goes beyond external appearances. It is beauty wrought from health, love of life, warmth and summer, which you carry with you and is seen by everyone you meet on your way. Beauty is genuine emotions, a sincere smile, a kind and loving disposition towards people and nature. It is femininity and beauty in its deepest sense. It is a beauty which would not offend meadow flowers. It is the wisdom and force of nature.

MÁDARA is an entirely natural and organic range of cosmetics that is certified according to the international ECOCERT standard. Its ingredients include biologically certified flower and herb extracts from the Baltic region, as well as other natural substances. MÁDARA packaging is environment friendly and can be recycled. MÁDARA use only ecological cleaning agents in their production of products; MÁDARA do not carry out experiments on animals and use energy efficient production equipment.